New Zealand Post Packaging

As part of a nation-wide retail transformation programme, New Zealand post commissioned an innovation project to reimagine their sending solution. The concept incorporates artworks by renowned Maori artist Ngatai Taepa which represented a unique Whakahuia inspired expression of New Zealand identity, reflecting Post’s duty of care in the transporting of customers packages around the country and the world.

Strategy
Creative concept
Packaging design

Developed with Designworks
In collaboration Paul Johnston and Ngatai Taepa

Post box.jpg
Post packs-2.jpg
Post 1.jpg
Post p3.jpg
post p.jpg
Pst Ngati 3.jpg
Post Nagti 2.jpg
Post Ngati.jpg

"Sven simply produces stunning and impactful work. A true thought leader. It is one thing to design a good logo but it is another to completely understand a brand and redefine its entire experience. Sven will challenge you, make you think, but most of all deliver strategic thinking and enduring design solutions which will deliver results for all your stakeholders”.

Peter Loveridge
Director of Customers and Supporters - St John
Formally CMO NZ Post 

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