Cloverfield Farm.
Creating a brand for the most exciting new residential development in the Horowhenua Region.

The launch of Sven&Friends has seen its principle return to what he loves doing most - working with passionate people to create the new and inspire the leadership of positive change.

Please call or email me, I’d love to help.
sven@svenandfriends.com
+64 27 5711 774

Recent Projects:

output (20).png

Screenshot 2025-10-20 at 10.32.37 AM.png

Screenshot+2025-07-29+at+5.06.07%E2%80%AFPM.png

Screenshot 2025-10-20 at 10.30.52 AM.png

Screenshot 2025-10-20 at 10.33.06 AM.png

output (28).png

Screenshot 2025-10-20 at 11.10.22 AM.png

Screenshot 2025-10-20 at 10.47.52 AM.png

Screenshot 2025-10-20 at 10.48.13 AM.png

Screenshot 2025-10-20 at 10.34.19 AM.png

Screenshot 2025-10-20 at 10.30.59 AM.png

Screenshot 2025-10-20 at 10.31.11 AM.png

Screenshot 2025-10-20 at 10.35.39 AM.png

Screenshot 2025-10-20 at 10.31.19 AM.png

Screenshot 2025-10-20 at 10.31.51 AM.png

Screenshot 2025-10-20 at 10.31.38 AM.png

Screenshot 2025-10-20 at 10.32.18 AM.png

Screenshot 2025-10-20 at 10.32.28 AM.png

Screenshot 2025-10-20 at 10.32.10 AM.png

Screenshot 2025-10-20 at 10.32.53 AM.png

Screenshot 2025-10-20 at 10.32.46 AM.png

Screenshot 2025-10-20 at 10.33.28 AM.png

Screenshot 2025-10-20 at 10.33.35 AM.png

Screenshot 2025-10-20 at 10.33.45 AM.png

Screenshot 2025-10-20 at 10.33.20 AM.png

Screenshot 2025-10-20 at 10.34.01 AM.png

Screenshot 2025-10-20 at 10.34.08 AM.png

Screenshot 2025-10-20 at 10.33.53 AM.png

output (27).png

Screenshot 2025-10-20 at 10.36.11 AM.png

output (1).png

Screenshot 2025-10-20 at 10.31.31 AM.png

output (24).png

Helping Older Kiwis Age Brightly

Screenshot 2025-08-04 at 9.39.30 AM.png

Screenshot+2025-08-04+at+9.49.03%E2%80%AFAM.png

Screenshot 2025-10-19 at 10.06.44 AM.png

Screenshot 2025-08-04 at 8.47.32 AM.png

Screenshot 2025-02-24 at 4.05.31 PM.png

Screenshot 2025-09-15 at 12.53.01 PM.png

Screenshot 2025-09-15 at 1.05.03 PM.png

Screenshot 2025-09-15 at 12.54.04 PM.png

Screenshot 2025-09-15 at 12.53.43 PM.png

Dr FG 4.png

Dr FG 6.png

Dr FG 10.png

Dr FG 8.png

Sign Dr.jpg

Good Move Tremains

TVS 16.png

TCS 25.png

TCS 15.png

TCS 22.png

TCS 17.png

TCS 21.png

TCS 24.png

TCS 23.png

TCS 20.png

TCS 19.png

TCS 26.png

TCS 18.png

TCS 14.png

TCS 13.png

TCS 11.png

TCS 10.png

TCS 27.jpg

TCS 9.png

TCS 8.png

Man dance 4.jpg

Wir Lieben Autos

Case study coming soon

Auto 10.jpg

Auto+Web+Small.jpg

Auto service van.jpg

Screenshot 2025-08-06 at 8.42.51 AM.png

Tumu’s new brand- a modern and radical evolution built on the simple proposition of Growing Good, an idea that can be traced back 50 years to the origins of the company.

4 logos.png

Tumu Utes x2.png

t web home.png

Screenshot 2025-02-24 at 1.17.42 PM.png

T Application.png

T uniforms.png

Screenshot 2025-02-24 at 1.22.16 PM.png

T Values 2.png

Screenshot 2025-02-24 at 1.20.17 PM.png

T Values.png

T sign.B. psd.jpg

T wood.png

t web home.png

T app 2.png

A Burger Brand
For Gen WTF.

(Wise, Tenacious & Fearless.)

MD Web 28.png

MD Web 13.png

I FEEL TOTALLY FRIED small.png

MD Web 23.png

MD Web 26.png

MD Web 6.png

MD Web 25.png

MD Web 24.png

MD Web 22.png

MD Web 21.png

MD Web 20.png

MD Web 19.png

MD Web 18.png

MD Web 17.png

MD WEb 16.png

MD Web 15.png

MD Web 14.png

MD Web 12.png

MD Web 11.png

MD Web 9.png

MD Web 8.png

MD Web 7.png

MD web 5.png

MD Web 4.png

MD Web 2.png

Design For Arts Sake.

Partnering with Kim Thorp to create a new brand architecture and visual identity system to be implemented across all the experiences under the Arts Inc. banner.

Arts+1.jpg

Arts Inc. Arch.png

Arts 3.png

Arts 25.png

Arts 26.png

Arts 22.png

Arts 24 .png

Arts+27.jpg

Arts 23.png

Arts 21.png

Arts 11.png

Arts 18.png

Arts 16.png

Partnering with Kim Thorp to create a brand inspired by the stories of the local tangata whenua and geology of the Tuki Tuki landscape. A brand centred on a unique history, exciting sense of place and vision of rewilding the landscape.

Te Weka Web 3 web.png

Flipping Brilliant

Screenshot 2024-07-02 at 2.05.43 PM.png

Screenshot 2024-07-02 at 2.04.50 PM.png

Screenshot 2024-07-02 at 2.05.56 PM.png

Screenshot 2024-07-02 at 2.06.06 PM.png

Screenshot 2024-07-02 at 2.06.16 PM.png

Screenshot 2024-07-02 at 2.06.34 PM.png

Screenshot 2024-07-02 at 2.06.55 PM.png

Screenshot 2024-07-02 at 2.05.18 PM.png

Screenshot 2024-07-02 at 2.05.04 PM.png

Screenshot 2024-07-02 at 2.07.08 PM.png

Screenshot 2024-07-02 at 2.07.32 PM.png

Screenshot 2024-07-02 at 2.07.47 PM.png

Screenshot 2024-07-20 at 12.30.46 PM.png

Screenshot 2024-07-02 at 2.04.38 PM.png

Uniting a region

Screen Shot 2023-10-02 at 2.37.46 PM.png

Screen Shot 2023-10-02 at 4.30.35 PM.png

Screen Shot 2023-10-02 at 2.46.48 PM.png

Screenshot 2025-10-18 at 10.05.44 AM.png

Screenshot 2025-10-18 at 10.07.48 AM.png

Screenshot 2025-10-18 at 10.06.36 AM.png

Screenshot 2025-10-18 at 10.06.20 AM.png

Screenshot 2025-10-18 at 10.06.11 AM.png

Screen Shot 2023-10-02 at 2.46.31 PM.png

Screen Shot 2023-10-02 at 2.43.01 PM.png

Screen Shot 2023-10-02 at 2.45.46 PM.png

Screen Shot 2023-10-02 at 2.46.03 PM.png

Screen Shot 2023-10-02 at 2.45.28 PM.png

Screen Shot 2023-10-02 at 2.45.09 PM.png

Screen Shot 2023-10-02 at 2.44.57 PM.png

Screen Shot 2023-10-02 at 2.44.33 PM.png

Screen Shot 2023-10-02 at 2.44.43 PM.png

Screen Shot 2023-10-02 at 2.42.45 PM.png

Screen Shot 2023-10-02 at 2.39.28 PM.png

Screen Shot 2023-10-02 at 2.42.13 PM.png

Screen Shot 2023-10-02 at 2.38.15 PM.png

Screen Shot 2023-10-02 at 2.40.50 PM.png

Screen Shot 2023-10-02 at 2.38.27 PM.png

Screen Shot 2023-10-02 at 2.41.57 PM.png

Screen Shot 2023-10-02 at 2.40.28 PM.png

Screen Shot 2023-10-02 at 2.41.30 PM.png

Screen Shot 2023-10-02 at 2.39.57 PM.png

Screen Shot 2023-10-02 at 2.41.11 PM.png

Screen Shot 2023-10-02 at 2.39.05 PM.png

Screen Shot 2023-10-02 at 2.37.38 PM.png

Screen Shot 2023-10-02 at 2.40.12 PM.png

Screen Shot 2023-10-02 at 2.39.43 PM.png

New Focus

Screen Shot 2023-11-30 at 11.54.58 AM.png

Screen Shot 2023-11-30 at 11.55.48 AM.png

Screen Shot 2023-11-30 at 1.29.38 PM.png

Screen Shot 2023-11-30 at 11.55.06 AM.png

Screen Shot 2023-11-30 at 11.55.21 AM.png

Screen Shot 2023-11-30 at 12.03.59 PM.png

Screen Shot 2023-11-30 at 11.55.13 AM.png

Glass case 3.jpg

Screen Shot 2023-11-30 at 12.04.10 PM.png

Screen Shot 2023-11-30 at 11.54.50 AM.png

Open case.jpg

White Glasses case new.jpg

Screen Shot 2023-11-30 at 11.55.41 AM.png

Screen Shot 2023-11-30 at 11.55.59 AM.png

Screen Shot 2023-11-30 at 1.56.49 PM.png

G Box 2 Web.jpg

A Biotech Revolution

blue pill 2 shutterstock_157101551.png

Adding Simplicity

Screen Shot 2023-10-31 at 11.32.37 AM.png

Equals ipad 2.png

Screen Shot 2023-10-31 at 11.31.24 AM.png

Screen Shot 2023-10-31 at 11.31.30 AM.png

Screen Shot 2023-10-31 at 11.31.37 AM.png

Screen Shot 2023-10-31 at 11.31.51 AM.png

Screen Shot 2023-10-31 at 11.32.11 AM.png

Screen Shot 2024-01-31 at 11.57.46 AM.png

Screen Shot 2023-10-31 at 11.32.23 AM.png

Screen Shot 2023-10-31 at 11.32.00 AM.png

Screen Shot 2023-10-31 at 11.32.50 AM.png

Screen Shot 2023-10-31 at 11.33.07 AM.png

A community taking on water

Human Kind Technology

Alyve B Card.png

Alyve Car.png

Alyve Reseption.png

Alyve Web.png

Alyve T.png

Alyve kiss.png

A Contemporary New Brand For One Of California’s Most Loved Ski Resorts.

SB Snow raod.jpg

New Zealand’s Museum in France

Screen Shot 2023-03-20 at 5.32.54 PM.png

Inspired by a carved whakarare design, the Te Arawhata motif forms the central element in the museum’s identity. It visually represents the ladder used in the liberation of Le Quesnoy on the 4th November 1918 by a group of New Zealand soldiers far from home. A remarkable feat of bravery that has never been forgotten by the people of the town.

The Art of Food

TimberSpan Buildings

Screen Shot 2023-08-31 at 10.21.30 AM.png

Screen Shot 2023-08-31 at 10.22.12 AM.png

Screen Shot 2023-08-31 at 10.20.28 AM.png

Screen Shot 2023-08-31 at 10.20.38 AM.png

Screen Shot 2023-08-31 at 10.22.54 AM.png

Screen Shot 2023-08-31 at 10.21.47 AM.png

Screen Shot 2023-08-31 at 10.21.15 AM.png

Screen Shot 2023-08-31 at 10.20.58 AM.png

Screen Shot 2023-08-31 at 10.22.36 AM.png

Screen Shot 2023-08-31 at 10.19.29 AM.png

Screen Shot 2023-08-31 at 10.20.07 AM.png

Screen Shot 2023-08-31 at 10.19.52 AM.png

A conservation business powered by tourism.

Screen Shot 2021-10-04 at 10.30.07 AM.png

Screen Shot 2021-10-04 at 10.27.18 AM.png

Screen Shot 2021-09-27 at 2.13.21 PM.png

Screen Shot 2021-10-04 at 10.27.05 AM.png

Screen Shot 2021-10-04 at 10.27.40 AM.png

Screen Shot 2021-09-27 at 2.07.41 PM.png

Screen Shot 2021-10-04 at 10.28.36 AM.png

Screen Shot 2021-09-27 at 2.14.39 PM.png

Screen Shot 2021-10-04 at 10.35.14 AM.png

Screen Shot 2021-09-27 at 2.18.17 PM.png

Screen Shot 2021-09-27 at 2.08.11 PM.png

Screen Shot 2021-09-27 at 2.08.42 PM.png

Screen Shot 2021-10-04 at 10.19.01 AM.png

Screen Shot 2021-09-27 at 2.06.14 PM.png

Screen Shot 2021-10-04 at 10.24.27 AM.png

Cheers To Nature

Native Beverage Company is a Kiwi startup dedicate to the re-wilding of Aotearoa, regenerating natural habitats to enable native species to recover and thrive. Every can sold helps towards planting another native tree.

Developing a global brand that reflects our natural advantage

Velvet 3.png

Velvet 4.png

Deer 4.png

Deer 3.png

Deer 2.png

Deer 1.png

Deer 8.png

Deer 7.png

Deer 6.png

Building stronger community action to fight climate change

Screen Shot 2022-06-29 at 9.39.37 AM.png

Screen Shot 2022-06-29 at 9.26.21 AM.png

Screen-Shot-2022-06-17-at-4.40.57-PM.jpg

Screen Shot 2022-06-29 at 9.55.11 AM.png

Screen Shot 2022-06-29 at 9.52.34 AM.png

Developing the world’s most sustainable forestry investment

Screen Shot 2022-08-15 at 9.10.09 PM.jpg

Screen Shot 2022-08-15 at 9.00.06 PM.jpg

Screen Shot 2022-08-15 at 9.06.01 PM.jpg

Screen Shot 2022-08-15 at 9.16.55 PM.jpg

Screen Shot 2022-08-15 at 9.17.31 PM.jpg

Screen Shot 2022-08-15 at 9.05.33 PM.jpg

Screen Shot 2022-08-15 at 9.03.38 PM.jpg

Screen Shot 2022-08-15 at 9.02.54 PM.jpg

Sebel Brand Refresh.

Screen Shot 2021-10-04 at 11.55.21 AM.png

Screen Shot 2021-10-04 at 11.57.43 AM.png

Screen Shot 2021-10-04 at 11.58.02 AM.png

Screen Shot 2021-10-04 at 11.55.00 AM.png

Screen Shot 2021-10-04 at 11.55.12 AM.png

Screen Shot 2021-10-04 at 11.56.58 AM.png

Screen Shot 2021-10-04 at 11.55.40 AM.png

Screen Shot 2021-10-04 at 11.57.12 AM.png

Screen Shot 2021-10-04 at 11.55.53 AM.png

Screen Shot 2021-10-04 at 11.56.16 AM.png

Screen Shot 2021-10-04 at 11.58.28 AM.png

Screen Shot 2021-10-04 at 11.54.28 AM.png

Screen Shot 2021-10-04 at 11.56.34 AM.png

Screen Shot 2021-10-04 at 11.58.18 AM.png

Qual Brand Creation

Screen Shot 2023-08-31 at 2.26.26 PM.png

Screen Shot 2023-08-31 at 2.26.52 PM.png

Screen Shot 2023-08-31 at 2.26.08 PM.png

Screen Shot 2023-08-31 at 2.25.39 PM.png

Screen Shot 2023-08-31 at 2.23.56 PM.png

Screen Shot 2023-08-31 at 2.23.35 PM.png

Screen Shot 2023-08-31 at 2.22.55 PM.png

Committed to the pursuit of sustainable prosperity

Screen Shot 2021-07-14 at 10.52.50 AM.png

Screen Shot 2021-07-14 at 10.53.15 AM.png

Screen Shot 2021-07-14 at 10.51.46 AM.png

Screen Shot 2021-07-14 at 10.54.03 AM.png

Screen Shot 2021-07-14 at 10.52.59 AM.png

Screen Shot 2021-07-14 at 10.53.39 AM.png

The Faculty of Hire Education.

Screen Shot 2021-04-01 at 3.37.55 PM.png

SJS8+copy(1).jpg

Mana4+copy(1).jpg

SJS7+copy(1).jpg

SJS+Manacopy.jpg

SJS3+copy.jpg

SJS4+copy.jpg

SJS9+copy.jpg

SJS5+copy.jpg

SJS14+copy.jpg

SJS10+copy.jpg

SJS+15+copy.jpg

SJS13 copy.jpg

SJS 16.jpg

SJS6+copy.jpg

Sjs 11 copy.jpg

Screen Shot 2021-04-01 at 3.20.31 PM.png

Good food from good farmers. Forever.

Made with love here in New Zealand.

Oat Milk 3 bottles.jpg

Little Bird Blue identity

Don’t Poke The Bear

Cabin poster.jpg

Cabin Brewed 2.jpg

BEAR CHEST.jpg

Beer glass 3.jpg

Cider Can.jpg

3 cider bottles 2.jpg

Cider box.jpg

Gin NEW.jpg

2 Mead bottles.jpg

Polar beer New 2.jpg

Bear truck 1.jpg

View Case Studies

View case studies